Photo ops of SoftBank Chief Executive Masayoshi Son sometimes show him chatting happily with his company’s humanoid robot, the childlike Pepper, or grinning as President Donald Trump heaps praise on him for creating American jobs.

It’s clear Son, Japan’s richest person, stands out in Japan Inc.

He is no “salaryman” president, those typical executives who rise gradually and quietly through the ranks, Japan-style, in a corporate culture that frowns upon mavericks and tends to squelch self-made ventures.

Since founding SoftBank in 1981, Son, a Japanese of Korean ancestry who graduated from the University of California, Berkeley, has won both criticism and accolades as a daring investor who has gathered partners in diverse technology sectors from around the world.